Having a large online following allows for someone to get their message across to more people. Many people would like to have this type of power...but it takes a lot of time and effort....or does it? This is where I find buying Twitter followers to be unethical and ridiculous. Gathering followers shows that someone is either relatable, entertaining, or has some type of unique social standing. Buying Twitter followers is a very illegitimate way of gaining attention...that doesn't even PAY attention! Followers are supposed to be people who are genuinely interesting in hearing what you say. Buying Twitter followers does not allow for this, because the motive of the followers is not to listen to the user.
Buying Twitter followers is unethical, and, as they say, "quality over quantity!"